Episode 6

How to make your first video

So much online content these days is video-related (think of the success of TikTok, Instagram and Facebook have their Reels, and of course, the classic YouTube) it’s no wonder that video is a highly effective marketing tool.

So, why does making that first video of you talking feel so hard?

Maybe because while video is a great way to share information, you’re also sharing yourself at the same time. Personal branding is, well, personal. A lot of coaches and consultants I work with tell me that going from ‘never done it before’ to making their first video feels like a huge task.

The kind of task that is easy to put off.

But what if there was a step in between that would make the process feel easier and less scary?

About the Podcast

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Reframing Marketing
A podcast about effective and ethical marketing

About your host

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Simon Batchelar

Simon Batchelar is a marketing consultant and the co-founder of Pallant. They are the author of Reframing Marketing.
With 20 years’ experience running their own marketing agency, Simon has transformed over 450 small businesses.
Simon spent 10 years as a TV and commercial sound editor, working on Oscar and Bafta-winning programmes.